Exhibitor ROI Center

All the tools you need to generate leads and drive traffic to your booth.

Maximize your ROI at the 2021 National Restaurant Association Show. Your investment in the Show will generate leads, drive traffic to your booth, and increase sales. Log in to the Exhibitor Dashboard to find the tools you need to succeed.

Quick Links:

The Show To Go

Connect with Attendees

Promote your products and company in The Show To Go and get in touch with attendees virtually year-round.

Update Profile


ROI Center Checklist

Use our timeline to stay on track and check off each item as you complete it.

Download ROI Step By Step Checklist

Set objective and SMART goals

Update Company Listing

Update your company listing in the Exhibitor Dashboard and upgrade your package to include photos, new product announcements, and videos.

Update Profile on Exhibitor Dashboard

Train Booth Staff

Train your booth staff and get them invested on your company’s objectives and strategy.

See Staff Training Tips

Promote Your Presence

Attendees are far more likely to visit an exhibitor’s booth if they have connected before the Show.

Let your network know you’ll be at the Show.

Invite your customers using your remaining allotment or purchase invites in the Exhibitor Dashboard.

You can also rent the attendee list to make or strengthen connections ahead of the in-person event. Coming soon with registration in March 2021.

Sponsor at the Show

Sponsorships available for pre-Show, on-site, and post-Show.

Email nraexhibitinfo@winsightmedia.com

Available options to get your brand in front of highly-qualified professionals include:

  • Featured Product Showcase at the Show
  • Exhibitor Showcase emails (available for April, May, & June)
  • Show website banners
  • Floor clings
  • Ask us about packages that combine opportunities to stretch impact

Contact our sales team about sponsorship opportunities today

Create a press kit and engage with media

See Press Kit Tips

  • Download 2021 Registered Press List (available in February)
  • Don’t forget to bring your press kit to the Show Pressroom on-site. (Room N226, Friday, noon to 5 p.m.)

Promote your booth and what you’ll be bringing to the Show across social media.

Be sure to use our hashtag #Restaurant2021 and tag our accounts as well. We might even feature your post!

Facebook Instagram

Twitter LinkedIn



  • Send follow up materials to new leads.
  • Reach out to editors with your product information for inclusion in their Show articles.
  • Rent the Attendee List after the Show and send a follow-up to attendees to thank them for coming. Attach sales information in case they missed your booth.
  • Please note that Winsight, as the producer of the National Restaurant Association Show, is the only official provider of the attendee list. Anyone trying to sell you an attendee list not affiliated with Winsight is possibly fraudulent and we cannot vouch for their credibility.

Rent Attendee List


Email Template

Use this email copy when reaching out to your contacts.


Press Release Template

Distribute this press release template and include your company's information.


Social Media Ads

Share these graphics on social media platforms and include your booth number in the caption.

Facebook Option 1 Facebook Option 2

Instagram Option 1 Instagram Option 2

Facebook Instagram

Twitter LinkedIn

Web Banners

Add these banners to your website or email newsletters.

Static Image Option 1 Static Image Option 2

Animated Image Option 1 Animated Image Option 2

Show Logos

Add the attached Show Logos and upload it under Show Logos

2021 Color Show Logo

2021 Black Show Logo

2021 White Show Logo

Email Signature

Add this image to your email signtaure and include your booth number.


Email Sign Up

More information on the latest National Restaurant Association Show