FABI Awards
Applications are no longer being accepted for the 2022 FABI Awards. Please check back in August for the 2023 application. Read on for more information about the FABI Awards and application process.
The FABI Awards celebrate products with superior taste and the potential to revolutionize food & beverage. Whether you are thinking creatively about packaging or ingredients, we want to see what you bring to the table! Products must be new to the market within 24 months of the 2022 Show to qualify.
Application Process
The online application contains the following questions:
- Describe the product (200 words maximum).
- Explain the wow factor of this product to an operator.
- What differentiates this product from its direct competitors?
- What would a foodservice operator find impactful and/or beneficial from their use of this product?
- When was the product introduced to the U.S. Foodservice market and how widely is it distributed?
- Provide references of two foodservice operators who use your product (include name, title, and phone number).
- If any research on taste preference exists for this product, please provide the results.
- The application also requires several uploads including nutritional information, product image, and any supporting videos or brochures.
Applicants may be asked to submit product samples for further judging. All applicants must be willing and able to ship samples to each judge in early February. Applicants will be contacted directly with further instructions if this is required.
Costs
The FABI Award participation fee is $1,000, which includes the benefits listed below. A non-refundable application fee of $250 is due with each application. The $250 application fee will be applied to the full participation fee of $1,000 making $750 due for applications selected by the expert panel of judges
The following benefits are included with the FABI participation fee:
- Prominent placement (company name and product information) in pre-Show promotional efforts
- Placement of the company logo, product name and 50-word description of the product on the official Show Website
- Inclusion in official press release announcing FABI recipients
- Recognition in the official online Show Planner and mobile app
- Extensive coverage via Show public relations efforts, including pre-Show pitches and at-Show inclusion in daily media alerts
- Priority placement in on-site media opportunities with broadcast media (Subject to adherence with talent/segment objectives)
- Portable standing banner promoting the product
- Crystal award to be presented on-site
- Award logo for marketing efforts for the life of your product
Click here to view the FABI rules & regulations.
Contact your sales rep or email nraexhibitinfo@winsightmedia.com with any questions.
While you wait to hear which new innovations are selected in 2022, check out the award recipients from 2021. Hear what makes these products stand out at the top before you interact with them at the next Show.
View Award Recipients
FABI Judges
Zia
Ahmed
The Ohio State University
Pat
Cobe
Restaurant Business, FoodService Director
Marion
Gibson
Aramark
Aimee
Harvey
Technomic
Farley
Kaiser
GetGo Café+Market
John
Li
The Wendy’s Company
Ana Maria
Rodriguez
Pizza Hut International
Robin
Rosenberg
Levy Restaurants
Bret
Thorn
Nation’s Restaurant News
More information on the latest National Restaurant Association Show
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