Resources
Resources are available to help press and creators maximize their experience at the National Restaurant Association Show—explore the latest press releases and download the following trend reports for key industry insights and innovation featured at the 2026 Show.
Explore Resources
Storylines to Consider
- Cover how the industry is managing cost control and protecting margins with innovative technology that helps operators better predict demand, streamline operations and manage overhead costs.
- Focus on off-premise growth and highlight how operators from C-stores to independents are maximizing on this opportunity to grow revenue.
- As the already-tight labor market narrows even further, report on employee retention as a critical advantage and share how operators are benefiting from an enhanced workplace culture.
- Cover the latest in beverage innovative from wellness drinks to low/no alcohol cocktails, hemp-infused and single serve adult beverages and functional upgrades that consumers are still willing to pay a premium for.
- Highlight food and beverage trends from the Show floor such as clean-label and sustainability-sourced products, functional ingredients, authentic global flavors and products that appeal to all the senses.
- Explore the kitchen of the future and highlight how AI-enabled equipment is helping to streamline back-of-house operations while creating a smaller footprint as solutions become more compact and serve multiple functions.
- Report on upcoming opportunities like the FIFA World Cup and how operators can capture seasonal spending with smart marketing campaigns, limited time menu offerings (LTOs) and memorable experiences.
- Highlight celebrated chefs from The Culinary Experience Stage and cover innovative techniques and ingredients demonstrated.
Note: The Digital Press Kit is currently being updated. We should leave this direction off for now, but we will update once the deck is finalized.
Exhibitors
Learn more about the newsworthy products and solutions that were featured at the Show by reviewing the exhibitor press releases from 2026.
On-site Press Room
Visit the press room for a comfortable location to file a story, meet with exhibitors, review press kits, or get a snack and rest your feet before you head back to the exhibit halls.
The press room is located in room S101b. Press room hours will be shared in 2027.
Show Floor Podcast Area
More details including how to secure your spot will be shared in 2027.
Social Media
- Facebook: @NationalRestaurantShow
- LinkedIn: @nationalrestaurantassociationshow
- Instagram: @nationalrestaurantshow
- TikTok: @nationalrestaurantshow
Don't forget to use the official Show hashtag #2027RestaurantShow
Contact Information
For press inquiries, contact Julie Franks (jfranks@mdg.agency). For Content Creator inquires, contact Sara Fellows (sara.fellows@mdg.agency).
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