May 22–25, 2027
McCormick Place
Chicago, IL
Restaurant Technology, AI & Automation
Where Restaurant Innovation Comes to Life
Technology is transforming restaurant operations. Operators seek digital solutions that improve efficiency and profitability.
Category Insights
Buyers attend the National Restaurant Association Show to compare suppliers, evaluate innovations, discover new products and meet companies that can help improve operations, guest experiences and profitability.
Featured Products & Solutions
Showcase products including:
- Artificial Intelligence
- Robotics
- POS Systems
- Self-Ordering
- Mobile Ordering
- Online Ordering
- Kiosks
- Kitchen Display Systems
- Payment SolutionsInventory Management
- Scheduling
- Workforce Management
- Loyalty Programs
- CRM
- Data Analytics
- Digital Menu Boards
- Security
- IoT
- Automation
- Delivery Technology
- Reservations
Who You’ll Meet
Meet CIOs, restaurant owners, franchise executives, IT leaders, operations directors and technology buyers.
Industry Trends Driving Demand
Technology is reshaping every aspect of the restaurant industry, and operators are investing in solutions that help them stay competitive in an increasingly digital marketplace. From improving operational efficiency to enhancing the guest experience, today’s buyers are looking for technologies that deliver measurable results.
Key areas driving purchasing decisions include:
- Artificial Intelligence (AI) for smarter ordering, forecasting and personalized guest experiences
- Automation & Robotics to improve productivity and address ongoing labor challenges
- Connected Restaurant Ecosystems that integrate POS, inventory, labor and back-of-house operations
- Digital Ordering & Self-Service through kiosks, mobile apps and contactless technology
- Data & Predictive Analytics that help operators make informed business decisions
- Workforce & Labor Management solutions that optimize scheduling, communication and employee performance
- Cybersecurity & Payment Technologies that protect customer data while streamlining transactions
- Loyalty & Customer Engagement Platforms that drive repeat visits and increase guest lifetime value
As restaurants continue to embrace digital transformation, buyers are actively seeking innovative technology partners who can help them improve efficiency, reduce costs and deliver exceptional guest experiences.
Why Exhibit
Demonstrate AI, automation and digital solutions to operators investing in smarter restaurant operations.
Benefits include:
- Generate high-quality sales leads
- Launch new products to an engaged audience
- Build relationships with distributors and dealers
- Increase brand visibility across the industry
- Meet qualified buyers ready to make purchasing decisions
- Receive valuable market feedback
- Create new business opportunities across multiple foodservice segments
Success Opportunities
Maximize your impact before, during and after the Show by:
- Demonstrating AI-powered solutions
- Showcasing live software and technology platforms
- Meeting restaurant technology decision-makers
- Launching new digital products
- Connecting with multi-unit operators
- Building strategic technology partnerships
- Generating high-quality business leads
- Positioning your company at the forefront of restaurant innovation
Sponsorships Keep the Opportunities Flowing
2027 Restaurant Show sponsorships are now available, offering unmatched access to foodservice decision-makers seeking solutions and partnerships. Sponsors gain premium visibility across digital channels, educational content, and high-traffic areas, positioning your brand as an industry leader. Secure your sponsorship early to maximize ROI, build connections with qualified buyers, and stand out in the competitive foodservice market.
Frequently Asked Questions
Is this category right for my company?
If your business provides restaurant technology, AI solutions, POS systems, automation, robotics, payment technology or software platforms, this category is an ideal fit.
Can I launch a new product at the Show?
Restaurant owners, CIOs, operations executives, franchise groups, IT leaders and purchasing teams attend to evaluate technology investments.
Who attends this category?
Operators are focused on improving efficiency, enhancing guest experiences, reducing labor challenges and making data-driven business decisions.
How do buyers find exhibitors?
Yes. Innovative technology companies and emerging startups are encouraged to showcase new solutions that help shape the future of foodservice.
Ready to Put Your Products in Front of Qualified Buyers?
More than 34,000+ foodservice operators attend the National Restaurant Association Show to compare products, evaluate suppliers and make purchasing decisions. They represent every major segment of the industry—and they’re actively looking for innovations that help them improve operations, delight guests and stay ahead of the competition. Whether you provide food, equipment, technology, services or breakthrough innovations, there’s a place for your business in the industry’s largest marketplace.
Reserve your booth today for the 2027 Show and connect face-to-face with operators, dealers, distributors and decision-makers who come ready to talk to you and discover what’s next in foodservice.
