May 22–25, 2027
McCormick Place
Chicago, IL
Workforce, Safety & Hospitality Essentials
Empower the People Behind Every Great Restaurant
People are the foundation of every successful foodservice operation. As restaurants continue to navigate labor shortages, evolving safety standards and rising employee expectations, operators are investing in solutions that help them recruit, train, protect and retain top talent.
Category Insights
Building and retaining a strong workforce remains one of the industry's biggest priorities. Buyers explore this category to discover solutions that support hiring, employee development, food safety and workplace wellness. From uniforms and PPE to training platforms and workforce technology, operators are investing in products and services that help create safer, more productive workplaces.
Featured Products & Solutions
Showcase products including:
- Uniforms
- Chef Apparel
- Footwear
- Aprons
- PPE
- Safety Equipment
- Food Safety Solutions
- Training Programs
- Hiring Platforms
- Employee Engagement
- Learning Management
- Workforce Development
- Background Screening
- Name Badges
- Wellness Programs
Who You’ll Meet
Meet HR professionals, restaurant owners, operations leaders, training managers and safety coordinators.
Industry Trends Driving Demand
Restaurants continue to prioritize attracting, developing and retaining employees while creating safer workplaces.
Current areas of interest include:
- Employee recruitment and retention
- Training and workforce development
- Food safety compliance
- Employee wellness initiatives
- PPE and workplace safety
- Learning management technology
- Labor optimization
- Workplace culture and engagement
Success Opportunities
Maximize your impact before, during and after the Show by:
- Demonstrating workforce solutions
- Connecting with HR and operations leaders
- Showcasing food safety innovations
- Introducing employee training programs
- Building relationships with restaurant operators
- Supporting hiring and retention initiatives
- Generating qualified leads
- Positioning your company as a workforce partner
Why Exhibit
Present solutions that help operators recruit, train, protect and retain employees while improving workplace safety.
Benefits include:
- Generate high-quality sales leads
- Launch new products to an engaged audience
- Build relationships with distributors and dealers
- Increase brand visibility across the industry
- Meet qualified buyers ready to make purchasing decisions
- Receive valuable market feedback
- Create new business opportunities across multiple foodservice segments
Sponsorships Keep the Opportunities Flowing
2027 Restaurant Show sponsorships are now available, offering unmatched access to foodservice decision-makers seeking solutions and partnerships. Sponsors gain premium visibility across digital channels, educational content, and high-traffic areas, positioning your brand as an industry leader. Secure your sponsorship early to maximize ROI, build connections with qualified buyers, and stand out in the competitive foodservice market.
Frequently Asked Questions
What products fit this category?
Uniforms, PPE, food safety solutions, hiring platforms, training programs, workforce technology and employee wellness solutions.
Why are buyers investing in workforce solutions?
Restaurants continue to focus on hiring, retention, employee development and workplace safety.
Who attends this category?
HR professionals, restaurant owners, operations leaders and training managers.
How can exhibiting benefit my company?
You’ll connect with organizations seeking solutions that support their most valuable asset—their people.
Ready to Put Your Products in Front of Qualified Buyers?
More than 34,000+ foodservice operators attend the National Restaurant Association Show to compare products, evaluate suppliers and make purchasing decisions. They represent every major segment of the industry—and they’re actively looking for innovations that help them improve operations, delight guests and stay ahead of the competition. Whether you provide food, equipment, technology, services or breakthrough innovations, there’s a place for your business in the industry’s largest marketplace.
Reserve your booth today for the 2027 Show and connect face-to-face with operators, dealers, distributors and decision-makers who come ready to talk to you and discover what’s next in foodservice.
